Work
Designing for AI-Native Experiences
Independent AI product research and prototypes exploring how language, memory, and data can enable meaningful service, better decisions and more intuitive human-agent collaboration.

An Opinionated Guide to New York City
A map turning subjective human experiences into concise and trustworthy ways of discovering urban space.

Personal Intelligence
Turning a personal photo library into an interactive knowledge graph of place, time, and attention.

Tropos
A study of how AI agents remember, adapt, and reframe plans while keeping people in control.
Strategy, System and Scale
Selected work at frog design, transforming complex user and business challenges into digital products and connected experiences, from research and product strategy to user experience design, launch, and measurable impact.

Ford
Product and communication strategy for the next generation of in-vehicle experience.

Tencent Music Entertainment
Membership experience and monetization strategy for music streaming product.

Disney
Resort experience vision for inclusive, technology-enabled entertainment.

Benesse
Learning platform and service experience for Japan's largest education brand.

KFC
Store and service system for China's leading quick-service retail experience.

KGI Bank
Website and app experience system for financial group communication and digital service innovation.

UnionPay
Mobile payment app and design system for digital brand experience.

Shiseido
Brand and communication strategy that makes beauty technology feel effective, reassuring, and desirable.

Luckin Coffee
Digital retail customer experience strategy for global markets.

Michelin
Sales enablement with multimedia storytelling and design system for mobility technology.

MO
Wellness brand and retail experience system.

SPD Bank
AI-powered digital human experience for trusted financial service and customer engagement.